{"product_id":"digital-transformation-in-the-cloud","title":"Book: Digital Transformation in the Cloud","description":"\u003cp\u003e\u003cspan\u003eWe live in a time when enterprises large and small are racing to transform themselves with unprecedented new technologies. In every region and country of the world, organizations of all kinds are striving to create more value than ever before for customers, shareholders, employees, citizens, and society at large. Cloud computing, mobile devices, software-based intelligence, universal access to information—these digital technologies are remaking enterprises, government, nonprofit organizations, and the everyday lives of the billions of citizens of planet Earth.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAs enterprises instill ever more intelligence into their business processes and automate more tasks, their leaders must grapple with profound existential questions. What is our true purpose as an organization? How do we create more value? Are we doing all the things we should be doing, and only those things?\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eToday, no enterprise is an island. The question of what to delegate and to which partners has become strategic. The benchmark for any value-creating activity is the market. The enterprise that chooses to keep an activity in-house is saying it can match the best in the world in this activity. The cloud computing revolution is driven by the realization among enterprise leaders—from Fortune 50 behemoths to agile startups—that IT infrastructure and broad business software functions are no longer part of their core value-creating mission.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eBut delegation inevitably raises questions of confidence and trust. An automobile manufacturer may choose to buy steel and glass and specialized components from outside suppliers. Yet if this supply of vital raw materials is interrupted, if the components prove unreliable or even dangerously defective, the act of delegation can damage or even destroy the enterprise.\u003c\/span\u003e\u003c\/p\u003e","brand":"Microsoft general","offers":[{"title":"Default Title","offer_id":45102697185441,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/7090\/6273\/files\/Schermafbeelding2025-09-05095516.jpg?v=1757059081","url":"https:\/\/shop.marketingtechniek.nl\/products\/digital-transformation-in-the-cloud","provider":"Microsoft Store","version":"1.0","type":"link"}